October 26, 202123 minEpisode 37

37: REVIEWING JON MACDONALD’S OPTING IN TO OPTIMIZATION

HOSTED BY

SLOBODAN "SANI" MANIC

Website Optimisation Consultant, Podcast Host & Keynote Speaker

CXL-certified conversion specialist and WordPress Core Contributor helping companies optimise websites for both humans and AI agents.

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SHOW NOTES

Jon MacDonald, founder and president of e-commerce CRO agency The Good, is back. This time to have a more in-depth discussion about his much-awaited book, Opting into Optimization, out today! We broke down the common mistakes in CRO, his proven playbook for increasing conversions and how focusing on your customer experience drives everything. Oh, and how Kim Kardashian can help your CRO efforts!

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No Hacks is a podcast about web performance, technical SEO, and the agentic web. Hosted by Slobodan "Sani" Manic.

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